Masters in Communication is a globally recognized programme for innovative teaching-learning approach. It secured ULAB 46th place in Industrial Application Category in the World Universities with Real Impact (WURI) Ranking 2020 (https://www.wuri.world/top-50-industrial-application).
The programme is devoted to harnessing knowledge and leadership. It brings together people with common interests and pursuits, who combine the knowledge in their various fields to produce a new idea, mindset, process and/or innovation. The program has a well thought of curriculum where communication is central to producing knowledge and leadership. This program seeks to produce leaders of professions that extensively utilize communication and leaders who can contribute new knowledge in their spheres. The strength of the program is having communication at its core. Undeniably, communication impels knowledge and leadership. The program is tailored to actualize Bangladesh’s needs to develop its knowledge and leaders to continue its ascent as Asia’s next success story.
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Uniqueness of the Programme
- Only research-intensive program in communication in Bangladesh
- Only program in the discipline that includes C4D elements
- Finest set of faculties with 50% PhD and 60% having International degrees
- Finest industry-experts as adjunct faculty
- Blended learning approach
- Geared towards Students-centered learning and developing higher level of professional skills.
- Special emphasis on active learning, knowledge generation and co-creation of knowledge
- Multiple options for capstone (Research Thesis, Professional Projects and Comprehensive Exam) to cater need of different types of students.
Vision, Mission and Goal
Vision: Decolonized minds through media education and innovation.
Mission: Nurturing creative and critical thinkers in communication and cultural studies.
Goal: To continuously produce leaders of professions extensively utilizing communication who are capable of creating and contributing new knowledge needed by the information societies of South Asia
Statement of Identity
We are the flagship department of the University of Liberal Arts Bangladesh (ULAB) devoted to Cultural and Communication Studies. We put special emphasis on film, media, creative art, public relations and journalism. We believe in progressive and continuing education that is personalized, interdisciplinary, technologically updated and centered on active learning.
We uphold a curriculum that is flexible, industry specific and balanced in terms of theory and practice – a curriculum that is grounded in both global and local contexts. Our curriculum is complemented with dynamic co-curricular activities that are driven towards students’ portfolio building.
We are aware of our roles as producers of knowledge, creators of leaders and drivers of social change. As such, scholarship always steers our pedagogical approach and our creative works are part and parcel of who we are. We are committed to producing professionals who are skilled, creative, knowledgeable, open minded and analytical in thinking. We strive to instill ethics and a lifelong love for learning in our students.
Curricular Programme at a Glance
The Bachelor of Social Science in Media Studies and Journalism has a cutting-edge curriculum relevant to industry and unmatched by other schools. The highlights of the curriculum are as follows:
LIBERAL ARTS BASED
The curriculum ensures a broad knowledge base. Students take ten general education courses in the fields of English, Bangladesh Studies, Computer Studies. World Civilization_ Social Sciences, Humanities and Physical Sciences. Moreover, students are required to take five minor courses whether from Business, English or Computer Studies.
RELEVANT TO INDUSTRY
The curriculum is designed based on an analysis of demand and supply relating to the manpower requirements of the communication and media industry. From our studies, the department has developed courses in business journalism; digital film and television production; and public relations. In addition, students are required to have an internship in an organization to enable them to appreciate and experience the dynamics of working in a professional setting.
Communication is the heart of all social intercourse. It is, at its very core, interdisciplinary. Hence, the curriculum combines various fields in the discipline and actively recruits faculty from different academic training and traditions. The result is a dynamic department that discusses and explores social phenomena from many angles.
BALANCED IN TERMS OF THEORY AND PRACTICE
The department believes in a balance of theory and practice. Theories act as guides enabling students to avoid guesswork and seek inspiration from existing bodies of knowledge. Practice is essential in perfecting a skill or craft. Media and journalism professionals learn by doing things over and over again. Students must build a portfolio (consisting of media projects) by the time they graduate.
DEVOTED TO CULTURAL AND COMMUNICATION STUDIES
A uniquely designed programme to expose the students to the study of various cultural aspects – visual art, religion, music, fashion, historical traditions, communities, social relations and conflicts, etc. It focuses on issues such as mass culture, popular culture, visual culture, globalization, gender, sexuality, media power, new communication technologies, normative, legal and ethical issues in media representation.
GEARED TOWARDS KNOWLEDGE GENERATION
The university aspires to be a research university. It is enshrined in its vision. The department strives to follow this vision by setting its research agenda and by establishing a scholastic track record. It has a journal on ICT for development.
EMPHASIZING ON FILM, MEDIA, CREATIVE ART, PUBLIC RELATIONS AND JOURNALISM
The department has strategically decided to focus on certain fields of Communication. The faculty has specializations in film, media, creative art, public relations and journalism. The facilities provide adequate support to enable teaching in these areas.
A number of courses designed with the focus of skill development. Most of these courses end with creative productions like film, photography, mask, installation or painting. Apprenticeship programmes give the opportunity to increase their professional skills. Industry practitioners directly supervise these programmes.
Masters in Communication (MComn)
I have always dreamt of being a successful media professional and ULAB’s MComn programme was the gateway to my dream.
I still remember, after completing my bachelor’s, I was looking for opportunities to get enrolled in a quality graduate program related to media studies to complement my undergraduate studies. I have always dreamt of being a successful media professional and ULAB’s MComn programme was the gateway to my dream. Why I am saying this is because MComn programme has everything that takes to create and groom leaders in communication and media professions for the future. All teaching staff here are not just teachers, they are like your friends whom you can turn into with any academic issue. At ULAB you will feel like each class is an interactive workshop wherein you will always find yourself at the center of your academic and creative endevour.
I have always dreamt of being a successful media professional and ULAB’s MComn programme was th...
The whole journey at MComn was quite fascinating; it shaped me into a competent, energetic and enduring person who can survive all the obstacles.
Masters in Communication (MComn) was the best experience so far in my life. The whole journey at MComn was quite fascinating; it shaped me into a competent, energetic and enduring person who can survive all the obstacles. The program taught me broadly about communication research, theories, tools and methods. Each course taught here made me more capable to understand all the branches of research in both theoretical and practical ways, which benefited me the most. The program does not only teach students the academic aspects, it also motivates them to develop and improve all the human qualities that will help them to become a better person and achieve excellent career in the future.
The whole journey at MComn was quite fascinating; it shaped me into a competent, energetic and en...
It is rewarding when I hear employers tell me, “Your MSS in Communication really makes you stand out.”
And, for this, I’m indebted to the Masters in Communication (MComn) program. My view the MComn program is that it challenges you to push your boundaries, explore your interests, and execute quality research. The program offers cutting-edge research and theoretical skills transferable into the academic arena, corporate environment and development sector. The program has a lucid focus on the needs of the students. And, the level of support and encouragement you get from professors and thesis supervisors here is incomparable.
I returned to academia as graduate student after spending more than five years in the professional field. My tenure as a communications and public relations practitioner provided a unique perspective that prepared me for continuing my education in the field of communication. But, what I wasn’t really prepared for, however, was the life-changing impact- the “ULAB experience,” and most especially- the research; MComn curriculum encouraged me to take a step back and think about communication on a higher and more integrated level. The interdisciplinary approach to teaching and research gave me the flexibility to pursue various interest in branding, publications, visual merchandising and advertising, thus enabled me to build a special breadth and depth of know-how right at the interface between existing modes of knowledge. Diversity of lectures and challenging class discussions prepared me to debate my ideas in public while keeping an open mind helped me to confront with different points of views. I’m proud to be a ULABian.
It is rewarding when I hear employers tell me, “Your MSS in Communication really makes you stan...
Getting into Masters in Communication (MComn) program was one of the biggest transition in my life.
Since ULAB is one of the finest liberal arts university in Bangladesh and I was highly interested in having a more in-depth look into communication and its relevant theories, I thought enrolling in this graduate program would be the best possible way to follow my passion to work in the field of media and communication. This program provided me not only with theoretical background of communication but also inspired, motivated and guided me to a whole new world of social science research. I cannot think of a better and more effective way of learning as sharing, explaining and analyzing how communication, society and research interact with one another which I was exposed to in the classrooms at ULAB. While studying here, I was exposed to a broad range of communication research, wherein I was allowed to set bold research trajectories for which I mentally stretched myself to find out a topic which I am curious about. I believe that each highly motivated student will benefit from a wide range of intellectually challenging courses in the MComn program at ULAB’s Media Studies and Journalism Department, which will eventually help them in crafting their own bright future and contribute positively to the society.
Getting into Masters in Communication (MComn) program was one of the biggest transition in my lif...
The program developed in me a range of critical analysis skills and showed me how to apply that knowledge to my work.
After completing my BA, I searched for a Master’s degree in the media that would expand my vision. The best one was ULAB’s, which fit into the global environment of education where a student can judge his skills and knowledge according to international standards.
The program developed in me a range of critical analysis skills and showed me how to apply that k...
MComn was a platform for me to understand research as well as the major challenges and opportunities for flourishing the use of effective communication and digital media in Bangladesh
MComn was a platform for me to understand research as well as the major challenges and opportunities for flourishing the use of effective communication and digital media in Bangladesh that enabled me to work efficiently as a Program Officer with Bangladesh Center for Communication Programs (BCCP) where I had to understand media placement and run development related projects which required me to communicate with people from different levels of the society as well.
I was awarded Swedish Institute Scholarship 2014. I feel proud to be an ULABian and I will represent ULAB in Sweden too.
MComn was a platform for me to understand research as well as the major challenges and opportunit...